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A corporate identity is the overall image of a corporation or firm or business in the minds of diverse publics, such as customers and investors and employees. It is a primary task of the corporate communications department to maintain and build this identity to accord with and facilitate the attainment of business objectives.

A poster is any piece of printed paper designed to be attached to a wall or vertical surface. Typically posters include both textual and graphic elements, although a poster may be either wholly graphical or wholly text.

Pines are conifer trees in the genus Pinus in the family Pinaceae. They are the only genus in the subfamily Pinoideae. There are about 115 species of pine, although different authorities accept between 105 and 125 species.